/ Plugin Category

/ Marketing & Advertising

/ Metricool

Metricool

By Really Simple Plugins

Marketing & Advertising /

Metricool Review - In-Depth Analysis

Metricool is a tool for measuring blog impact and social media activity. It connects your WordPress site to provide analytics and scheduling features.

Performance Overview

WPS Score

6.8/10

User Rating

3.9/5 (based on 7+ reviews)

Active Installations

80,000+

Update Frequency

Below Average It is calculated using the weighted average of same category plugins.

Security Score

3 / 10 (Low Risk) It is calculated using the weighted average of all versions.

What It Does

This plugin allows you to connect your blog or web based on WordPress with Metricool. Metricool is a tool that provides metrics and analytics about your blog and your social profiles. Using Metricool you can schedule your tweets or your posts in Facebook.

This plugin installs a Javascript tracking code in the footer of your public pages. This code registers the pages viewed by your visitors in Metricool. If you want to interrupt the conexion between your blog and Metricool, you can disable the plugin or remove the Metricool identifier configured in the plugin settings window.

To use this plugin it is required to be a registered user of Metricool.

Comparing to Alternatives

Metricool offers a straightforward analytics integration for WordPress, focusing on ease of use and basic metrics. Compared to other plugins, it lacks some advanced features and integrations but remains a viable option for users seeking simplicity.

Top alternatives

Strengths

Simple installation and setup process
Integrates directly with the Metricool platform
Provides basic website metrics and analytics

Weaknesses

No integration with Google Analytics or Bing Analytics
Lacks a help section or comprehensive support within the plugin
Connectivity issues reported causing data loss
Limited advanced analytics features compared to competitors

User Sentiment Analysis

User feedback highlights ease of installation and basic functionality but raises concerns about reliability and support.

Positive highlights

"Fácil de instalar y genial para medir y analizar" - isabelromero
"Easy-peasy! Install, add your site identifier and you are ready to go!" - IsraelOrtuno
"Funciona perfectamente con la plataforma Metricool" - pagobe
"Good tool" - musicagourmet

Common complaints

Frequent disconnections requiring manual reconnection
No integration with popular analytics platforms like Google Analytics or Bing
Lack of a help section or support resources
Data loss during periods of disconnection

Weaknesses

Unstable connection to Metricool dashboard
Limited analytics depth and reporting capabilities

Who Should Use This?

Best for

Users who want a quick and easy way to connect their WordPress site to the Metricool platform for basic analytics without needing Google or Bing integration.

Not ideal for

Users who require comprehensive analytics, reliable data continuity, or integration with major analytics services, or those who need robust support and help resources.

Pricing & Value

Free version includes

The free version provides basic integration with Metricool analytics, allowing users to track essential website metrics through the Metricool platform.

Final Verdict

Metricool is a simple and user-friendly plugin for those who want to connect their WordPress site to the Metricool analytics platform quickly. It excels in ease of installation and basic metric tracking.

However, it suffers from connectivity issues, lacks integration with major analytics services, and does not offer in-app support, making it less suitable for users needing advanced analytics or reliable data reporting.