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ExactMetrics – Google Analytics Dashboard for WordPress (Website Stats Plugin)

By Syed Balkhi

Analytics & Reporting / Traffic & Visitor Analytics

ExactMetrics – Google Analytics Dashboard for WordPress (Website Stats Plugin) Review - In-Depth Analysis

Connects Google Analytics with your WordPress site. Displays stats to help you understand your users and site content on a whole new level!

Performance Overview

WPS Score

6.95/10

User Rating

2.5/5 (based on 1546+ reviews)

Active Installations

300,000+

Update Frequency

Very Good It is calculated using the weighted average of same category plugins.

Security Score

5.87 / 10 (Medium Risk) It is calculated using the weighted average of all versions.

What It Does

The ExactMetrics Google Analytics for WordPress plugin helps you properly setup all the powerful Google Analytics tracking features without writing any code or hiring a developer.

Over 1 million users love ExactMetrics because of our signature Google Analytics Dashboard that helps you view key Google Analytics stats right inside your WordPress dashboard.

Our goal at ExactMetrics is to help you grow your business faster with data-driven decisions.

This is why we built the most comprehensive Google Analytics plugin for WordPress, so you can setup all the powerful tracking features that website owners otherwise miss out on when simply pasting the analytics code in WordPress.

ExactMetrics works automatically with Google Analytics 4 (GA4) so that your website can be prepared for the future of Google Analytics.

We made the same advanced Google analytics setup that big enterprise companies used to pay thousands of dollars for, available to every small business owner without the high costs.

This is why even large companies like Microsoft, Quickbooks, and Pizza Hut are using ExactMetrics to properly setup Google Analytics and see custom analytics reports in WordPress.

ExactMetrics Pro is the premium version of this plugin that comes with all the Google analytics tracking features you will ever need including events tracking, ecommerce tracking, and custom dimensions tracking.

Comparing to Alternatives

ExactMetrics offers a comprehensive Google Analytics dashboard integrated within WordPress, standing out among similar plugins for its detailed reporting and user-friendly interface.

Top alternatives

Simple Universal Google Analytics ( WPS: 6.68)
MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) ( WPS: 7.51)
Analytify – Google Analytics Dashboard For WordPress (GA4 analytics made easy) ( WPS: 6.75)

Strengths

Comprehensive analytics dashboard within WordPress.
User-friendly interface suitable for beginners.
Responsive and helpful customer support.
Integration with multiple Google Analytics features.

Weaknesses

Many advanced features require the pro version.
Some users report initial setup difficulties.
Free version offers limited functionality compared to competitors.

User Sentiment Analysis

User feedback highlights both satisfaction with the plugin's usefulness and concerns about its limitations and functionality.

Positive highlights

'Very useful plugin' - dm1tr5ou
'Great plugin! Give it a try.' - fierromig
'Support person Michelle was very helpful and fixed issues promptly.' - nuts4stuff
'The plugin provides a detailed analytics dashboard.'

Common complaints

Free version is very limited, with most features behind a paywall.
Some users experienced the plugin not working as expected.
Requests for the return of previous Google Analytics features.
Concerns about privacy permissions during setup.

Weaknesses

Limited free features reduce usability for casual users.
Occasional technical issues reported by users.
Some users find the interface less intuitive compared to previous versions.

Who Should Use This?

Best for

Website owners and marketers who want an integrated Google Analytics dashboard within WordPress and are willing to invest in the pro version for advanced features.

Not ideal for

Users seeking a fully functional free analytics plugin or those uncomfortable with granting extensive permissions to access Google account data.

Pricing & Value

Free version includes

Basic Google Analytics tracking and a simple dashboard with limited metrics.

Pro version

Advanced tracking features, enhanced reports, eCommerce tracking, custom dimensions, and priority support.

Final Verdict

ExactMetrics is a solid choice for WordPress users wanting detailed Google Analytics integration with professional support and advanced features available in the pro version.

However, the free version's limitations and some user-reported issues may prompt casual users to consider alternative plugins with more free functionality.

Other Notable Features

Here are a few other notable features of this free ExactMetrics – Google Analytics Dashboard for WordPress (Website Stats Plugin) plugin.

Google Analytics

Website Stats

Analytics Plugin

Screenshots

FAQ

Yes, we fully support Google Analytics v4 (GAv4) properties .

Contributors and developers

“ExactMetrics – Google Analytics Dashboard for WordPress (Website Stats Plugin)” is open source software. The following people have contributed to this plugin.