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Analytics Head

By Åukasz Nowicki

Analytics & Reporting / Google Analytics Integration

Reviewed by Abdul Hameid

Trusted WordPress expert with 20+ years of experience evaluating plugins for the WP ecosystem.

Analytics Head Review - In-Depth Analysis

Add Google Analytics tracking code to the head section of your WordPress site. Authenticate your site in Google Webmaster Tools easily.

Performance Overview

WPS Score

6.68/10

User Rating

5/5 (based on 1+ reviews)

Active Installations

600+

Update Frequency

Below Average It is calculated using the weighted average of same category plugins.

Security Score

1 / 10 (Very Low Risk) It is calculated using the weighted average of all versions.

What It Does

This plugin adds tracking code for Google Analytics to your WordPress site. Unlike other plugins, code is added to the head section, so you can authorize your site in Google Webmaster Tools.

There are many Google Analytics plugins for WordPress. I used a few of those myself and it worked well. The trouble began when I willed to use Google Webmaster's Tools.

It turned out that I can authenticate the ownership of the website using my Google Analytics account. Where's the catch? Google Webmaster's Tools expects that the code will be located at the head section and all the plugs have placed it at the very end of the page (apart from this case very rightly).

Therefore, I created a plug-in called 'Analytics Head', which places tracking code in the head section of the web page. Of course you can put it in the footer at any moment, if you like.

This plugin requires WordPress 4.0 and PHP 5.3 installed on your server.

Comparing to Alternatives

Analytics Head is a straightforward analytics plugin with a perfect rating but limited user feedback so far. It competes with several well-known privacy-focused and comprehensive analytics plugins.

Top alternatives

Strengths

Perfect 5-star rating from initial user feedback
Quick and easy verification process
No known security vulnerabilities
Simple and user-friendly setup
Free to use with no pro version needed

Weaknesses

Very limited number of user reviews
Lacks advanced features found in some alternatives
No pro version or premium support options
Unclear how it handles privacy and data compliance

User Sentiment Analysis

With only one 5-star review and no negative feedback, user sentiment is overwhelmingly positive but based on minimal data.

Positive highlights

"Worked perfectly! It took me one minute to make the verification! Thank you!" – annavasconcellos

Common complaints

Weaknesses

Limited user feedback makes it hard to assess reliability
No detailed user insights or feature requests available

Who Should Use This?

Best for

Users seeking a simple, easy-to-setup analytics plugin with no cost and minimal configuration.

Not ideal for

Those needing advanced analytics features, extensive user feedback, or premium support options.

Pricing & Value

Free version includes

The free version offers basic analytics functionality with quick verification and no cost.

Final Verdict

Analytics Head is a promising plugin with a perfect initial rating and no known security issues, making it a safe and simple choice for users wanting basic analytics functionality. However, the very limited user base and lack of advanced features mean it may not satisfy users looking for comprehensive analytics solutions.

Given the availability of several well-established alternatives offering more features and user feedback, Analytics Head is best suited for those prioritizing ease of use and simplicity over depth of analytics capabilities. Its free-only model adds value for budget-conscious users but limits scalability.

Other Notable Features

Here are a few other notable features of this free Analytics Head plugin.

Google Analytics

Tracking code

Webmaster Tools

Screenshots

FAQ

Sign in to Google Analytics, create a GA4 property for your site, and copy the Measurement ID (format G-XXXXXXXXXX) or Google tag ID (GT-…) from Admin Data Streams. Use only one ID per Google tag — do not enter both the GT- and G- IDs that belong to the same tag.