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/ Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages

Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages

By Kit

E-commerce & Shopping /

Reviewed by Omar Dabbas

Trusted WordPress expert with 20+ years of experience evaluating plugins for the WP ecosystem.

Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages Review - In-Depth Analysis

Kit is an email marketing solution that helps you grow your subscriber lists and manage email campaigns. It allows for easy integration of subscription forms and landing pages into your WordPress site.

Performance Overview

WPS Score

7.11/10

User Rating

4.8/5 (based on 90+ reviews)

Active Installations

40,000+

Update Frequency

Outstanding It is calculated using the weighted average of same category plugins.

Security Score

5.5 / 10 (Medium Risk) It is calculated using the weighted average of all versions.

What It Does

Kit makes it easy to create, send and manage your email marketing campaigns; grow your email subscribers lists; send targeted email newsletters; sell more products and build your membership site - all by easily embedding email marketing and email subscriber forms anywhere on your WordPress web site.

Creating an account is 100% free for your first 10,000 subscribers, making Kit an email marketing solution for everyone - whether you're new to email newsletter marketing or a seasoned professional email newsletter marketer.

With Kit, you can design email newsletter subscription forms, build landing pages, and list past email newsletters on your WordPress site. The plugin offers customizable forms that can be embedded in various sections of your site, ensuring you grow your email subscribers effectively.

Kit also provides features for creating membership sites, allowing you to monetize your content through membership subscriptions while growing your email list. You can send email newsletters to your subscribers and leads, ensuring they stay informed about your latest content.

Comparing to Alternatives

Kit (formerly ConvertKit) is a strong contender in the email marketing and newsletter plugin space, offering a comprehensive set of features. Several alternatives exist that cater to similar needs, providing users with options depending on their specific requirements.

Top alternatives

Strengths

Comprehensive email marketing and newsletter features.
User-friendly interface praised by many users.
Reasonable pricing for the features offered.
Includes membership and landing page capabilities.
Highly rated with a strong positive user base.

Weaknesses

Has had multiple medium to high severity security vulnerabilities in the past.
Mobile responsiveness could be improved according to some users.
Security risk score is moderate, indicating some past concerns.
Requires keeping up with updates to mitigate security risks.

User Sentiment Analysis

With a high overall rating of 4.8 out of 5 from 90 reviews, user sentiment is overwhelmingly positive. The vast majority of users rate the plugin 5 stars, highlighting satisfaction with its functionality and ease of use.

Positive highlights

"Everything I need at a reasonable price." - helloshanemorgan
"Very happy with my decision to go with Kit for my newsletter and landing page. Easy to use and does everything I need it to." - emilita2301
"Love it." - colleenhf
"I Highly Recommend Kit. Hands Down." - david2020
"Everything works." - animtank

Common complaints

Weaknesses

Mobile responsiveness could be better.
Past security vulnerabilities require attention and timely updates.

Who Should Use This?

Best for

Users looking for an all-in-one email marketing solution with newsletter, membership, and landing page features at a reasonable price will find Kit very suitable.

Not ideal for

Those who prioritize mobile responsiveness or require a plugin with a flawless security track record might want to consider alternatives or ensure they maintain strict update routines.

Pricing & Value

Free version includes

The free version offers essential email marketing and newsletter features sufficient for many users starting out.

Pro version

The pro version includes advanced features such as enhanced automation, membership management, and additional landing page customization options.

Final Verdict

Kit (formerly ConvertKit) is a highly rated and feature-rich plugin that meets the needs of many users seeking comprehensive email marketing and newsletter tools. Its ease of use and reasonable pricing make it a strong choice in its category.

However, users should be aware of its history of security vulnerabilities and some mobile responsiveness issues. Keeping the plugin updated is essential to mitigate risks, and those with specific security or mobile needs may want to evaluate alternatives.

Other Notable Features

Here are a few other notable features of this free Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages plugin.

Email marketing

Email newsletter

Landing page

Membership

Subscribers

Screenshots

FAQ

Yes! Kit is 100% free for your first 10,000 email subscribers – sign up today. This makes it perfect for new newsletter creators, bloggers starting email marketing, and small membership sites. You can grow your email subscribers list, send newsletters, create landing pages, and even sell membership products without paying anything until you exceed 10,000 newsletter subscribers.

Contributors and developers

“Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages” is open source software. The following people have contributed to this plugin.