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Popup Maker and Popup Anything – Popup for opt-ins and Lead Generation Conversions

By Essential Plugin

Marketing & Advertising / Pop-ups & Lead Generation

Reviewed by Omar Dabbas

Trusted WordPress expert with 20+ years of experience evaluating plugins for the WP ecosystem.

Popup Maker and Popup Anything – Popup for opt-ins and Lead Generation Conversions Review - In-Depth Analysis

Create popups on page load or by clicking links, images, and buttons. Boost email subscriptions and conversions with customizable popups.

Performance Overview

WPS Score

7.02/10

User Rating

4.4/5 (based on 84+ reviews)

Active Installations

30,000+

Update Frequency

Below Average It is calculated using the weighted average of same category plugins.

Security Score

6 / 10 (Medium Risk) It is calculated using the weighted average of all versions.

What It Does

Popup Maker and Popup Anything is a powerful plugin designed to create popups on page load or on click. It helps you capture more email subscribers, leads, and sales.

This plugin is the #1 most popular popup builder, allowing you to create various types of popups including opt-in forms and exit popups.

With features like A/B testing, customizable animations, and multiple popup positions, you can effectively engage your visitors without being intrusive.

Utilize the smart targeting and personalization features to display the right message at the right time, enhancing user experience and conversion rates.

Comparing to Alternatives

Popup Maker and Popup Anything offers a robust set of features for opt-ins and lead generation, but it faces competition from several well-established popup plugins in the WordPress ecosystem.

Top alternatives

Strengths

Highly customizable with numerous options for both beginners and developers
Strong support team praised for professionalism and knowledge
Pro version offers extended features for advanced needs
Good user rating with majority 5-star reviews
Effective for opt-ins and lead generation

Weaknesses

History of multiple security vulnerabilities, including critical backdoor issues
Free version has compatibility issues with some plugins like Gravity Forms and AJAX
Some users report difficulty with mobile device popup behavior
Certain shortcode functionalities have experienced issues after updates

User Sentiment Analysis

With an overall rating of 4.4 out of 5 from 84 reviews, most users appreciate the plugin's customization and support, though a minority report significant issues.

Positive highlights

'Great plugin used on a few sites, perfect for my needs' - lcwduk
'A fantastic plugin with excellent support and endless customization options' - pritster
'Exactly what I needed, perfect!!!' - jrbarboza
'Support team is patient, friendly, professional, and extremely knowledgeable' - pritster
'Pro version highly recommended for fulfilling every need' - pritster

Common complaints

Free version does not work well with Gravity Forms, AJAX, and gated content causing frustration

Weaknesses

Security vulnerabilities including critical backdoor and XSS issues
Compatibility problems with some popular plugins
Occasional shortcode content display issues
Mobile device popup hiding functionality is unclear

Who Should Use This?

Best for

Users seeking a highly customizable popup plugin with strong support and willing to invest in the pro version for advanced features will benefit most from this plugin.

Not ideal for

Those requiring flawless compatibility with all third-party plugins, especially Gravity Forms and AJAX, or those concerned about past security vulnerabilities should consider alternatives or proceed with caution.

Pricing & Value

Free version includes

The free version offers a solid set of popup creation and customization tools suitable for basic opt-in and lead generation needs.

Pro version

The pro version unlocks advanced customization options, additional popup triggers, integrations, and priority support to enhance lead generation capabilities.

Final Verdict

Popup Maker and Popup Anything is a feature-rich plugin with a strong user base and excellent support, making it a compelling choice for users looking to create effective opt-in popups. Its pro version adds valuable enhancements that justify the investment for serious marketers.

However, the plugin's history of security vulnerabilities and some compatibility issues with popular plugins like Gravity Forms may concern some users. Those prioritizing security and seamless integration might want to explore alternatives or ensure they keep the plugin updated to the latest secure version.

Other Notable Features

Here are a few other notable features of this free Popup Maker and Popup Anything – Popup for opt-ins and Lead Generation Conversions plugin.

popup builder

lead generation

email subscriptions

exit popup

opt-in forms

Screenshots

FAQ

You can use .paoc-popup-btn class to change the button design as per your theme. Add the bellow custom CSS under custom CSS section of your theme and change the color and other values as per your need. e.g:

.paoc-popup-btn {     padding: 10px 20px;     background: #e91e63;     border-radius: 5px;     color: #fff;     text-decoration: none !important; }

Contributors and developers

“Popup Maker and Popup Anything – Popup for opt-ins and Lead Generation Conversions” is open source software. The following people have contributed to this plugin.