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/ Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation

Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation

By Sumo

E-commerce & Shopping / Email Marketing & Campaigns

Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation Review - In-Depth Analysis

BDOW! (formerly Sumo) is a powerful pop-up and form tool for WordPress, helping businesses grow their email lists and increase conversions.

Performance Overview

WPS Score

6.63/10

User Rating

4.2/5 (based on 519+ reviews)

Active Installations

10,000+

Update Frequency

Below Average It is calculated using the weighted average of same category plugins.

Security Score

1 / 10 (Very Low Risk) It is calculated using the weighted average of all versions.

What It Does

BDOW! (formerly Sumo) is the best free pop-up and form tool for WordPress websites. Over 30,000 online businesses use BDOW! to grow a bigger email list and turn leads into conversions.

Use BDOW! to create stunning, intelligent forms and pop-ups. Use advanced targeting rules to display the right offer to the right visitors. Easily increase conversion rates using built-in A/B testing. Choose from professionally designed templates to get started quickly.

Integrate with your favorite tools like ConvertKit, Flodesk, Mailerlite, and many others. Create autoresponders to deliver content upgrades and connect with your audience. BDOW! seamlessly integrates with WooCommerce to create unique offers and discounts that help increase your average order value and reduce cart abandonment.

Manage all your websites from a single dashboard, making it easy for agencies and designers to manage their own sites and client sites from one place. BDOW! is fast, secure, and SEO-friendly, compliant with GDPR and the latest SEO guidelines from Google.

Get set up in minutes and use BDOW! for free. Your success is our success, with dedicated customer support to help you grow your business.

Comparing to Alternatives

Website Pop-up Builder by BDOW! (formerly Sumo) offers basic pop-up and lead generation features but faces stiff competition from other WordPress popup plugins.

Top alternatives

Strengths

Easy to install and set up for basic pop-ups
Integrates with email opt-in forms
Offers a free version for basic use

Weaknesses

Limited customization options compared to competitors
Relies heavily on external Sumo.com platform
Performance issues reported, including site speed impact
Lack of direct support within WordPress admin

User Sentiment Analysis

User feedback highlights significant frustrations with the plugin's performance and support.

Positive highlights

"Easy to set up basic pop-ups" - some users found initial setup straightforward
"Integrates with email opt-ins" - useful for simple lead generation
"Free version available" - accessible for small sites

Common complaints

Plugin causes site speed slowdowns
Difficulties uninstalling and removing pop-ups
Poor customer support and unresponsive service
Interface redirects to external site, complicating management
Compatibility issues with latest WordPress versions

Weaknesses

Plugin loads unwanted admin sidebar that cannot be removed
Login and configuration often fail or are unresponsive
Plugin is resource-heavy and impacts site performance

Who Should Use This?

Best for

Users seeking a simple, free pop-up solution for basic email opt-ins without advanced customization needs.

Not ideal for

Those requiring reliable performance, extensive customization, and responsive customer support should consider alternative plugins.

Pricing & Value

Free version includes

The free version provides basic pop-up and email opt-in functionality but with limited features and reliance on the external Sumo platform.

Final Verdict

Website Pop-up Builder by BDOW! offers a basic free solution for pop-ups and lead generation but suffers from significant performance and support issues.

Users looking for a dependable and fully featured popup plugin may find better value and reliability with alternative options.

Other Notable Features

Here are a few other notable features of this free Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation plugin.

email opt-ins

lead generation

pop-up forms

Screenshots

FAQ

No, this plugin loads asynchronously to have minimal impact on website performance.

Contributors and developers

“Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation” is open source software. The following people have contributed to this plugin.