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Newsletter – Send awesome emails from WordPress

By Stefano Lissa

Marketing & Advertising / Email Marketing & Campaigns

Newsletter – Send awesome emails from WordPress Review - In-Depth Analysis

An email marketing tool for your blog that helps create subscription forms and newsletters with unlimited subscribers.

Performance Overview

WPS Score

7.21/10

User Rating

4.6/5 (based on 1203+ reviews)

Active Installations

200,000+

Update Frequency

Outstanding It is calculated using the weighted average of same category plugins.

Security Score

5.08 / 10 (Medium Risk) It is calculated using the weighted average of all versions.

What It Does

The newsletter plugin is a real newsletter and email marketing system for your WordPress blog. It is perfect for list building, allowing you to easily create, send, and track emails without any headaches. It just works out of the box!

You can get unlimited subscribers and use various subscription forms such as popups, post-injected forms, widgets, and shortcodes. The plugin is GDPR ready and includes features like double opt-in, privacy checkboxes, and the ability to organize and segment your subscribers into lists.

With the ability to create unlimited newsletters, you can track clicks and opens. The drag and drop composer makes it easy to design fully responsive emails. You can also customize everything from forms to messages and emails. The plugin is compatible with every SMTP plugin and includes diagnostic pages for full control.

Comparing to Alternatives

Newsletter is a popular WordPress plugin for managing email newsletters, offering a balance of features and ease of use compared to other solutions.

Top alternatives

AcyMailing – An Ultimate Newsletter Plugin and Marketing Automation Solution for WordPress ( WPS: 6.75)
Mailster WordPress Newsletter Plugin ( WPS: 6.72)
FluentCRM – Email Newsletter, Automation, Email Marketing, Email Campaigns, Optins, Leads, and CRM Solution ( WPS: 6.58)

Strengths

Comprehensive free feature set suitable for many users.
Stable and reliable with straightforward configuration.
Good integration options, including Amazon S3 support.
Balanced between power and ease of use.

Weaknesses

Newsletter editor interface could be modernized.
Some users report occasional sending issues.
Support responsiveness can be inconsistent.
Exporting email lists is not straightforward.

User Sentiment Analysis

User feedback highlights both the strengths and challenges experienced with the Newsletter plugin.

Positive highlights

'Well built and supported' with a good balance of power and usability (wdtp).
'Consistently positive experience' with stable features and easy setup (Bettega).
'Easy to use and produces beautiful newsletters' (mel2337).
'Works great with many free features' and suitable for small communities (fert, dkoek).
'Intuitive and works right out of the box' compared to other plugins (2cups).

Common complaints

Plugin stopped sending newsletters unexpectedly (cendrinemedia).
Difficulties exporting email lists and poor support access (ecomlux).
Newsletter editor needs improvement.
Some users experience delivery issues requiring manual sending (teamyes).

Weaknesses

Support can be hard to reach and unresponsive.
Export functionality is limited or requires additional plugins.
Some complexity in setup for SMTP servers.
User interface feels outdated to some users.

Who Should Use This?

Best for

Users and small to medium-sized websites looking for a reliable, feature-rich newsletter plugin with a strong free offering and straightforward setup.

Not ideal for

Those needing advanced export options, modern UI, or highly responsive support may find this plugin less suitable without additional workarounds or paid support.

Pricing & Value

Free version includes

The free version includes a robust set of features such as newsletter creation, subscriber management, and basic integrations, making it suitable for many users without cost.

Pro version

The Pro version offers premium features including advanced automation, additional integrations, priority support, and enhanced customization options.

Final Verdict

Newsletter is a dependable and well-rounded plugin that offers a strong free version with many features suitable for most newsletter needs.

While some users report issues with support and exporting, the plugin remains a practical choice for those seeking a balance of power and ease of use within WordPress.