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Ecwid by Lightspeed Ecommerce Shopping Cart

By Ecwid by Lightspeed Ecommerce Shopping Cart

E-commerce & Shopping /

Reviewed by Omar Dabbas

Trusted WordPress expert with 20+ years of experience evaluating plugins for the WP ecosystem.

Ecwid by Lightspeed Ecommerce Shopping Cart Review - In-Depth Analysis

Powerful and user-friendly ecommerce shopping cart for WordPress. Sell on Facebook and Instagram with mobile apps. Offers superb support and automatic shipping calculations.

Performance Overview

WPS Score

6.86/10

User Rating

4.5/5 (based on 228+ reviews)

Active Installations

20,000+

Update Frequency

Average It is calculated using the weighted average of same category plugins.

Security Score

6.04 / 10 (Medium Risk) It is calculated using the weighted average of all versions.

What It Does

Ecwid Ecommerce Shopping Cart is everything you need to add an online store to your WordPress site. It is powerful, easy-to-use, and Gutenberg-friendly. With hundreds of thousands of sellers in 175 countries, it supports 45 languages and offers over 70 payment options including PayPal and Stripe.

The plugin integrates with major carriers to automatically calculate shipping rates and taxes, making it easy to manage your online store. You can sell on Facebook and Instagram, synchronizing products and orders seamlessly.

Ecwid provides mobile applications for iOS and Android, allowing you to manage your store on the go. Your ecommerce data is securely hosted with unlimited storage and regular backups, ensuring your online store runs smoothly without the need for manual updates.

With PCI DSS Level 1 certification, Ecwid ensures your online store meets high security standards. The support team is available 24/5 to assist you with any issues. You can expand your store across multiple websites and social media platforms, making it easier to reach customers everywhere.

Plans start at just $5 per month, allowing you to grow your online shop without a large initial investment. As your business expands, you can upgrade to premium plans for additional features. Explore the Ecwid platform and see how it can enhance your online selling experience.

Comparing to Alternatives

Ecwid by Lightspeed Ecommerce Shopping Cart is a popular e-commerce plugin with a strong feature set, but it faces competition from WooCommerce, which is widely used and offers deep WordPress integration.

Top alternatives

WooCommerce ( WPS: 8.2)

Strengths

User-friendly interface with easy navigation
Good shipping configuration options
Works well on multiple sites and themes
Regular updates and improvements
Strong customer support

Weaknesses

Requires upgrading to higher plans for digital file sales
Limited product display options compared to WooCommerce
Some features depend on Gutenberg editor compatibility
Security vulnerabilities have been reported and fixed in recent versions

User Sentiment Analysis

With a high overall rating of 4.5 out of 5 from 228 reviews, most users praise Ecwid for its ease of use and functionality, though a small minority have expressed concerns.

Positive highlights

"Navigating the Ecwid platform has been an absolute breeze" – michelleskordas
"Great plugin if you want e-commerce in WordPress and don’t want to be bound by standard plugins" – easyfarmcart
"The shipping configuration is the best I have used" – patrick505
"Excellent plugin, keeps getting better" – joshuasprague
"Really helpful for my needs" – mb2kinc

Common complaints

Limited functionality in free or lower-tier plans, especially for digital products

Weaknesses

Some users find product display options limited compared to alternatives
Requires upgrading plans for certain features

Who Should Use This?

Best for

Users seeking a straightforward, easy-to-use e-commerce solution with good shipping options and multi-site support, especially those who prefer a plugin that integrates well without deep WordPress customization.

Not ideal for

Users who need advanced product display customization or prefer a plugin with fewer historical security vulnerabilities; also those who want extensive free features for digital product sales may find limitations.

Pricing & Value

Free version includes

The free version offers basic e-commerce functionality suitable for simple stores but limits features like digital product sales.

Pro version

Premium features include support for digital products, advanced shipping options, and additional customization capabilities.

Final Verdict

Ecwid by Lightspeed Ecommerce Shopping Cart is a solid choice for users wanting an easy-to-use and reliable e-commerce plugin with strong shipping features and good customer support. Its high user ratings reflect satisfaction with its core functionality and ongoing improvements.

However, users should be aware of its historical security vulnerabilities, which have been addressed in recent updates, and consider whether its feature set and pricing align with their specific needs, especially if advanced customization or digital product sales are priorities. WooCommerce remains a strong alternative for those seeking deeper WordPress integration.

Other Notable Features

Here are a few other notable features of this free Ecwid by Lightspeed Ecommerce Shopping Cart plugin.

Ecommerce

Online Store

Shopping Cart

Screenshots

FAQ

Ecwid is PCI DSS Level 1 certified shopping cart plugin – the gold standard for e-commerce solutions worldwide. This helps your online store meet the security requirements of the bank you do business with. More details